Versace’s Versus ($59-$79) is pure energy, built upon strong, contrasting characteristics. Romantic-yet-tough femininity reflects the woman who loves to dare and the core spirit of the brand—dedicated to evolution, confidence, and cutting-edge style. A game of opposites creatively moves between romantic and aggressive, and evolves from punk to melodious.
The color of the fragrance, termed the “fifth essence of violet,” evokes modernity, mystery, and freedom. The fresh, intense fragrance opens with the vitality of kumquat, sweet star apple, and scintillating lemon—an inviting accord that evokes energy and personality. The heart is floral and dynamic, translated to the senses through soulful orange flower, stephanotis, and luxurious rose Centifolia. The provocative drydown reveals the sensuality of patchouli and the enveloping depth of musk, punctuated by ambrette seeds.
The crystal bottle plays its own game of opposites, showing complex reality in transformation—from empty to full spaces, from cold to warm, from melodious to lively, from classic to audacious, from sublime to rock and roll. The Versus logo stands out in warm, illuminating gold in the middle of the flacon and it is engraved in relief on top of the cap. Versus’ appeal speaks through vibrant deep hues shading into a transparent range of violet. Strong nuances of color, glittering light effects, and surprising gradients between gold and silver converge into an object of desire.
